Advertising - Which style would you choose?
I wish I had more time to post fun photos on the ol’ blog. But business calls, and I’ve been working on amassing marketing materials lately. Since I won the free full page ad in Premier Bride, that project came first. After looking at the magazine, Jose and I came up with a plan for a slick, elegant, distinguished style ad. Here is the final result.
My next project was to design a banner for the Club Entrepreneur events. My dad hooked me up with a guy from work in Florida who has a small printing business. He hooked me up with a great rate and great customer service. So if you need a banner, call Eric Dundore at Simple SignMan’s Graphics.
The next project of the day (no I didn’t ride my bike in the 76.5 degree sun thank you very much) was to design a postcard that I can put in the Goodie bags at the Club Entrepreneur events. There is a kickoff meeting in Boulder tomorrow, although I have not received any kind of promotion for it. The next Denver event is coming up soon so I’m trying to get some postcards out to the printer. My plan was to have one side of the postcard be the above wedding ad, and the other side a collage of some of my other styles of work. The images on your screen below are nearly exactly the size that the printed ad will be.
But then I got to thinking … What if I did a wedding ad that was the same style as the 8-picture everything ad shown above ? I was watching the slideshow on my Wedding Site, and I wondered if I could give a bit of that story, a bit more of why my work is different in the print ad. Light on words, light on graphic design, heavy on the most important thing, the photography. Every photographer in the magazine banks on 1 main photo, with possibly some other tiny photos as accents. What if I had 8 evenly weighted photos, so that I could have a mini-portfolio to jump out and try and lure people into wanting to see more? Or should I go with the style of a more traditional, clean, simple ad, and leave the quantity of pictures for the website? The obvious benefit to keeping the top ad is, of course, that it is done.
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3 Responses to “Advertising - Which style would you choose?”
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Hi Steve,
Your work looks great. I’ve visited your website a few times and I’m happy the photography is going so well for you. You’re very talented.
The ad looks great. My thoughts…lose the flowers. Place 3 or 4 smaller photos across the top. Keep the rest as is.
Jen Baer
Well I see there are two of us now that want the flowers out.. I think I sent you more suggestions to your e-mail..
It is looking great..
send more proofs
Elena
Ditto on the above…I don’t think the “done” ad reflects what makes you special…combining it with a mini-portfolio would help